The Apple Watch® is the watch reimagined. Answer a call from your surfboard. Ask Siri® to send a message. Stream your favorite songs on your run. And do it all while leaving your phone behind. Introducing Apple Watch Series 3 with cellular. Now you have the freedom to go with just your watch. The Apple Watch® gives you easy access to important information and essential features. With a new kind of tactile feedback through the Taptic Engine®, the Apple Watch® gives you a gentle tap of the wrist the instant you receive an alert. With its precise control, the Taptic Engine® can give different notifications and actions their own distinct character. Different versions of the watch coupled with interchangeable bands give you the option to style your watch as much as you like, giving you just the right look for any occasion.